National Department of Tourism is inviting exceptional businesses in the tourism industry to enter the Lilizela Tourism Awards 2017. Led by South African Tourism, the awards initiative will reward service excellence and innovation.
Tourism businesses – ranging from accommodation establishments and tourist guides to visitor attractions – may enter the 2017 Lilizela Tourism Awards in a range of categories, which will be judged by a panel of industry professionals as well as by a public vote.
These categories include service excellence, universal accessibility, the Minister’s Award for innovation in tourism, and the Emerging Tourism Entrepreneur of the Year Award.
South African Tourism Chief Executive Officer Mr Sisa Ntshona said: “The criteria for the awards are constantly being refined, through ongoing consultation and feedback surveys, to ensure that hospitality establishments, venues, service providers and tourism attractions meet industry and traveller requirements. Because of the annual review that will follow each awards ceremony, entries will open in March from this year onwards.”
Ntshona said that as a result of the most recent review, sustainability and contribution to inclusive growth have become important considerations in the adjudication process.
“South African Tourism’s main objective is to work with the industry in contributing towards inclusive growth while helping to grow new players into the industry. The importance of transforming tourism and its feeder industries cannot be understated.”
This is why the awards are encouraging tourism businesses to embed a culture of inclusion in their DNA. Tourism has, more than any other sector, the potential to act as an engine for growth in South Africa. This includes the potential to create employment, generate foreign exchange, encourage entrepreneurship and act as a driver for other sectors of the economy,” Ntshona added.
Entries for the 2017 Lilizela Tourism Awards will close on 31 May 2017.