Situated in the V&A Waterfront, Aquarium gears-up for the Mercedes-Benz Bokeh South African International Fashion Film Festival taking place between 21 and 23 April.
Now in its third year, and internationally acclaimed as the premier Fashion Film Festival, participants can expect three days of inspiration, education, glitz and glamour, all focusing on the masterful marriage of fashion and film.
Budding film directors from the world over are offered a global stage to submit their unique short Fashion Films as well as shooting to the brief of “bespoke” and Mercedes-Benz.
Also participating in THE festival for the third year is the Cape Town Fashion Council ( CTFC ) adding exciting local colour and flavour.
New award categories have also been included this year, including the best Emerging Talent Award, which offers students, start-ups and novices the opportunity to be on an even keel with big budgets, agencies and big brands.
There is also the Top Young Designers Fashion Film Award presented by the CTFC. This category features 10 of the top 2015 CTFC graduates. The designers were paired up with young film makers to each make their own fashion film with support and assistance from Bokeh.
The winning film will receive R 30 000.00. Included in the evening will be a spotlight on the exceptional work of acclaimed photographer Rankin whom will receive a Lifetime Achievement Award for his important contribution to the world of fashion films.
The Best Picture award on the night has been generously sponsored by Oude Meeste with the winner receiving a Black Magic Camera, lense and accessories worth over R100 000.
The grand prize on the night however is the Mercedes-Benz award with the winner walking away with a cool $10 000USD in cash.